THE COMPLETE SOCIAL MEDIA MARKETING SOLUTION
Why does your business need Social Media?
The information age has forever changed the way people do business. It has revolutionized how customers and the and prospects interact with businesses. The ease of access to and the sheer amount of information online has made marketing easier, but also in many ways, more complex.
By now most people are aware of Social Media on some level. But, in case you’ve managed to avoid the internet for the past 10 years – in a nutshell, Social Media is a set of websites and applications that allow users to create and share content, engage, and participate in an online network). But m any business owners may not be aware of how to use a Facebook or Twitter account to properly engage and inform their customers and generate business.
Social Media Platforms
These are the basic Social Media platforms that can you can create a free account for, and can make an immediate impact on your business.
The largest social media platform with over 2 billion users, a 60/40% male to female ratio and 65% are thirty-five years old or older. Over 3/4 of Facebook users are likely to make product decisions based on their advertising platform.
LinkedIn has more than 670 million users. More than 50% of their users are male and 38% are in the 25 - 34 year old bracket. LinkedIn boasts of 90 million users who are senior-level influencers.
More than 330 million users with more than 60% of its users and 38% of 18 to 29-year-olds use the platform. Twitter has proven to be a strong customer service tool for many brands.
The most popular photo and video sharing site with 1 billion users. More than 40% of its users are female and more than 70% of 13 to 17 years old use the app. Instagram has higher reach and engagements than other social media networks.
The world’s largest video sharing platform with 1.9 billion users, YouTube is technically the 2nd largest Search Engine. Video blogging is often the most effective content to both create buzz and convert to sales.
With over 250 million users, approximately 80% of their users are female and 35% are in the 30 to 49 year old bracket. It generates as much as 400% more revenue per click compared to Twitter.
How Social Media can benefit your business
Awareness
Brand Identity
Brand Authority
New Business
Awareness
Involvement
Engagement
Influencers
Working with the Right Team
Your business should approach social media as an important part of your growth strategy. Like any other marketing channel, it requires an expert to strategize, publish and engage with your community, prospects and customers.
Make sure your social media manager understands and has a good grasp of your brand. More importantly, they must know your business goals and social media goals. Trust the experts at WebsiteGo to take your digital marketing on social platforms to the next level.
